Madison Square Partners is a media strategy business dedicated to helping local political candidates and New York institutions engage in highly targeted and cost-effective grassroots marketing through the community and ethnic newspapers in New York City (and State) as well as through niche websites and blogs that are also effective hyper-local vehicles.

In 2009, Madison Square Partners clients included the successful political campaigns of Mayor Michael Bloomberg and Manhattan District Attorney Cyrus Vance. Through smartly timed and targeted messaging and strategy developed by Madison Square Partners, these candidates successfully reached prime voters throughout the City and throughout Manhattan, resulting in victories on primary and election day.

Tom Allon, the President/CEO of Manhattan Media, is also the President of Madison Square Partners and he has almost a quarter century of experience in New York State's community journalism community. Through his contacts in the City and his many years of covering political campaigns, he and his team at Madison Square Partners can be an invaluable asset to campaigns or local institutions and non-profits in developing targeted and cost-effective grassroots campaigns.